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A glass and painted steel reflective trade sign,
English, 1930s, by Franco Signs,
the triangular steel frame containing the lettering 'FRANCO S.W.1' in reflective glass, picked out against a red and black warning triangle,
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Franco Signs (formerly Franco-British Electrical) were manufacturers of electric, reflective and enamelled signs for advertising and traffic control; this triangular reflector had been logged on removal as ex. Charing Cross Rd, near Tottenham Court Rd. Tube. The offices of Franco were adjacent at 25 Oxford St, from the mid-1930s. This sign appears to be a trade display example, the triangular FRANCO S.W.1 an often seen logo,